Grability Powers mCommerce in Portugal

By Tim Maytom

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Mobile shopping tech company Grability has partnered with retailer El Corte Inglés to launch a mobile shopping platform for the company’s Portuguese market, bolstering its position as one of the country’s leading digital grocery retailers.

El Corte Inglés is the biggest department store group in Europe, and ranks fourth globally. Since launching its new mobile platform in December 2014 in the Spanish retail market, the firm has seen significant customer enthusiasm for mobile retail, and a surge in revenues.

Grability aims to transform the state of eCommerce for fast moving consumer goods, which currently sees only around one to three per cent of sales made online globally, and only a fraction of those on mobile. By providing retailers with an easy-to-use, intuitive platform, Grability hopes to accelerate online sales to 10 per cent.

“Grability gives mobile consumers a shopping experience they both understand and enjoy,” said Sebastian Mejia, CEO of Grability. “With this deal, El Corte Inglés will unlock the tremendous potential of the mobile channel by giving their customers in Portugal’s grocery market the best mobile shopping experience in the world and a way of shopping that they all know how to use.”

“Grability is the easiest-to-use mobile shopping …read more

Source:: Mobile App News

      

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