By David Murphy
Live video platform Grabyo has unveiled Grabyo VIP, a native video-sharing app that aims to enable celebrities to turn social media engagement into revenue, while giving media companies and content rights holders a growing talent-based network for enhanced video distribution on Facebook and Twitter.
Grabyo’s live video platform is used by content owners to monetise social video. Using its cloud-based studio, rights holders can instantly create clips from any live broadcast TV or IP video feed and share them in real time with integrated advertising and promotional assets. The company has strong reach across the social and video ecosystem, including partnerships with Facebook and Twitter for native video sharing and monetisation. It has served over a billion impressions in the last quarter thanks to new deals with major US rights holders such as the National Hockey League.
The Grabyo VIP mobile app powers multi-platform distribution of native video – i.e. autoplay on Facebook and in-line video playback on Twitter – and offers the ability to share native video with integrated sponsorship and advertising assets. It is available to all verified users on Facebook and Twitter, including celebrities, media publishers, rights holders and brands.
“Grabyo VIP is a powerful way for capturing …read more
Source:: Mobile App News