By Tim Maytom
At Mobile Marketing we’re proud to help tech companies demonstrate their cutting-edge solutions; the Startup Showcase at our Mobile Marketing Summits gives a platform to those companies, and brings audiences one step closer to ideas and developments that are breaking new ground in the market.
Yesterday’s Mobile Marketing Retail Summit saw four innovative companies with exciting solutions to some of retail’s trickiest problems present as part of our Startup Showcase, demonstrating some cutting edge ideas that are poised to transform the market.
Pulsate was voted as the most promising startup on the day by our attending delegates. It offers an end-to-end context marketing platform for mobile that drives new revenue for retailers by changing the way they interact with customers both inside their apps and within bricks and mortar outlets.
The platform is easily integrated with new or existing apps and provides live audience segmentation alongside an intuitive campaign-builder to deliver engaging customer experiences. Pulsate brings together a hybrid of data sources together within its platform, combining in-app behaviours, geofences and even somatic data like a user’s heartrate or bloodpressure to trigger content delivery at the right place and time.
“When it comes to delivering relevant marketing, beacons …read more
Source:: Mobile App News