By Tim Maytom
We’re only two weeks away from our flagship event, Mobile Marketing Life, which takes place in London on 27 November.
As mobile rapidly becomes the most important device in people’s lives and the principal tool for brands looking to develop a more personal relationship with their customers, Mobile Marketing Life places the focus on consumers, and how mobile influences every aspect of their everyday lives.
To reflect this focus, the conference is split into four sections: At Home, At Work, At Play, and On The Street. In each section, experts and innovators from a wide range of industries talk about how mobile is changing their approach to marketing and business, and what the future holds. Speakers include McDonald’s, British Gas, Ericsson, Just Eat, Shazam, free:formers and The Big Issue Foundation.
In addition to the conference, the event includes workshops, where attendees can get to grips with best-in-class mobile solutions, our Innovation Lab, where we showcase some of the most cutting-edge tech on the market, and one-to-one, personalised consultations between delegates and specialists who will help them take their next steps in mobile.
Once the event has come to a close, the evening sees the Awards Ceremony for our annual …read more
Source:: Mobile App News