Virgin America Brings In-flight Entertainment to Mobile Devices

By Tim Maytom

HereonBiz3-HIRES

Virgin America has partnered with digital music service iHeartRadio to bring a series of curated playlists and stations to passengers that they will be able to stream through their own devices.

The partnership integrates iHeartRadio-branded music stations into Virgin America’s Red in-flight entertainment system, which is fitted into every seat back, and will also be available through iHeartRadio’s app, enabling travellers to continue listening once they land via their mobile device.

“As the music fan’s airline of choice, we’re thrilled to partner with iHeartRadio to offer more variety to our flyers with these curated music stations,” said Alfy Veretto, in-flight entertainment manager at Virgin America. “And as we begin to roll out the next iteration of our in-flight entertainment system, Red, this month, our guests can expect an even more immersive experience onboard with new features like faster, higher resolution capacitative touch screens and even more entertainment content at their seatback.”

The new in-flight entertainment system will make use of Android-based software to enable the system to be updated in real-time and include three times as much content, including full seasons of television shows, interactive maps and classic video games.

“We’re excited to partner with one of the most innovative …read more

Source:: Mobile App News

      

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